InfoD-Cafe: Briefs
Randal
digitas at panix.com
Tue Jul 8 15:42:48 CEST 2008
At 12:13 PM +0100 7/8/08, Will Stahl-Timmins wrote:
>I'd say that, from my observations, the brief is that bit of paper
>that normally gets crumpled, stained and then lost, which describes
>what it is that a client thinks that they want.
>
The smart consultant helps the client create a brief that defines needs for exactly what the consultant would give the client anyway.
Along the lines of "if you have a hammer, all problems look like a nail," or:
"To address the client's security needs, we will implement a highly advanced ferrous attachment system utilizing state-of-the-art digitally operated ballistic impeller devices."
-- Randal
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