InfoD-Cafe: Designers' criticisms to the design of experimental material

[Paul Stiff]

ah yes ... thanks for completing my sentence

P

incidentally to the topic of this brief thread, I hope that the  
current clusters of work on various aspects of Isotype see this; they  
might also recall E. Tufte's thinly concealed scorn for Isotype


On 29 Jun 2008, at 23:11, Rob Waller wrote:

> The paper Paul is referring to is Macdonald-Ross M. and Waller RHW  
> (1975), 'Criticism, alternatives and tests: A conceptual framework  
> for improving typography?', Programmed Learning and Educational  
> Technology, vol 12, 75-83. It was part of a special issue on  
> typographic research, and urged researchers to respect the tacit  
> knowledge of expert designers.
>
> You could also look at pages 193-3 of Waller RHW and Macdonald-Ross  
> M (2000), 'The Transformer revisited', (232kb), Information Design  
> Journal, vol 9, 177-194.
>
> This includes a description of the experiment published by  
> Madeleine Vernon, a leading psychologist of her day, in her popular  
> 1963 Pelican book on The Psychology of Perception, in which she  
> shows that what she claimed were 'Isotype' charts do not work. But  
> the actual chart she tested was a hopelessly amateur version. We  
> asked Marie Neurath to redesign it, and our own tests (unpublished)  
> found it to work well.
>
> __________________________________
>
> Rob Waller
> Department of Typography & Graphic Communication
> University of Reading
> T +44 (0) 118 378 6411
> M +44 (0) 7850 665933
> r.waller at reading.ac.uk
>
>
> On 26 Jun 2008, at 10:50, Paul Stiff wrote:
>
>> Michael Macdonald-Ross and maybe also Robert Waller ...
>>
>> I may be able to find examples, but can't stop at the moment
>>
>>
>> paul
>>
>>
>> On 26 Jun 2008, at 10:20, Jose de Souza wrote:
>>
>>> Colleagues,
>>>
>>> I need your help once more.
>>>
>>> One of the criticisms made by designers in relation to the  
>>> validity of
>>> empirical research comparing "equivalents designs" for a given
>>> information problem
>>> (e.g., visual instructions, diagrams etc.)
>>> is that these designs (experimental material) are per se badly
>>> designed or amateurish.
>>>
>>> Do you know any written example (i.e., paper or book) of such
>>> criticism?
>>> Who are the authors of such criticisms?
>>>
>>> Thanks.
>>>
>>> -- 
>>> José de Souza
>>> PhD Student
>>> Department of Typography & Graphic Communication
>>> The University of Reading
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>>
>>
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